Strategy 1: to stimulate the style of the Achievement Crystal Awards. As the traditional concept of the re-positioning of the Achievement Crystal Awards, the development of high-grade Achievement Crystal Awards market has been in a negative situation.
Today, the Achievement Crystal Awards has long been from a single function gradually to the stylized, practical, sexy development, because the Achievement Crystal Awards to give the sacred glory. Of course, in addition to the choice of crystal brand and visual impact, Achievement Crystal Awards style but also from the visual feel and feel comfortable to go. American scholar Michael - Solomon's position on the gift made a study and elaboration. He believes that in every style, the character of the trophy will be changed because of the design and style. Therefore, we can easily understand the pursuit of excellence in customer thinking, because they focus on the crystal's glory and exquisite type.
Strategy II: innovative Achievement Crystal Awards design.
Crystal products on the market after another, different consumer demand for different products, manufacturers focus on the needs of different consumer groups to make adjustments to the customer tailor-made development of products. Achievement Crystal Awards as a pendulum ornament, of course, have a bright marketing prospects first have to rely on the quality of the product itself to decide. That is, in the novelty of products and designs to continue to introduce new, to stimulate the needs of consumers and the product of the pro-Lai, or from the additional interests of products to build the market advantage, so that products more suitable for the market.
China Arts and Crafts Association market research group that the style of Achievement Crystal Awards for the right, but their purchasing power is relatively high, the choice of products is more rational, easy to form a brand dependence, but they pay more attention to the product simple, fast and safe. Although the crystal gift market potential, but many businesses only from the sales strategy to pay attention to rather than from the targeted products to start. Development of new crystal products to pay attention to the serialization of products, specialization and characteristics, and focus on fashion and lead the trend must line.
Strategy three: the most appropriate way to marketing.
Only the manufacturers to find out the needs of the market, the product was positioned, but to make the final product for consumers to accept and pro-Lai and build brand awareness is also inseparable from the key aspects of information dissemination. Achievement Crystal Awards can be in the marketing side under the heavy hand.
First of all, businesses want to know the composition of the market, brand awareness has surfaced, only the brand effect and low quality to enhance the public in order to allow the elite. So that people with social power to bring your brand effect of the product.